Five benefits of having a website
Some of you out there are still wondering on whether having a website is a good idea or not. I must say, having a website doesn’t solve your business problems completely. However, it does brings confidence and credibility to future customers. Below are five benefits of having a website and I can guarantee you that there are more benefits than just these five below.
I’ll start with the common reason why businesses have a website… It’s to build awareness. Like it or not a website brings confidence. When you go for your network session and when you give out your business card, besides looking at contact details, prospects will start looking at your website. Those who are interested in your business, they’ll start typing that URL and doing some research about your business. So having a website does build awareness.
2. Easily to contact
Every day there are millions of people browsing the internet. Some of them are looking for new business opportunity, finding partners, finding vendors and more. Having a website makes it easier for customers to get in touch with you. By having a contact form or a chat box makes communication easier as ever before.
3. 24/7 Promotions
Like literally. All you need to do is to upload your products or services onto your business website and let it stay there. Doing this enables your products and services to be visible by potential customers 24/7 throughout the day.
4. Boost search ranking
Sure, when you have your website up and running for the first time, it will take time for a search engine to notice you. However in the long run (like not more than 2 months) search ranking will already have you listed. The moment users type your business name on a search engine, it will appear immediately. Better, if you have a good and active website, and when users are searching for something on a search engine, your website comes first. This is free and organic advertising.
5. Saves cost
Let’s be honest, having a website is way cheaper. If you are a small business owner and looking to promote your business, having a website is a must. In comparison to online ads, branding, advertising campaigns, and others, having a website might be 10% of your marketing budget and that is one off.